How to recruit parents to help you retain martial arts students Martial Arts Teachers Association

Today we have a somewhat sinister combination of factors related to student retention. First, this generation of parents knows more about martial arts than ever before what you teach and how you teach it’s critical. Second, this generation of parents pulls their child out as soon as the child complains that he or she is going.

Parents may see that their children need self-discipline, but they may not help them develop this skill because they do not want to hurt their child’s feelings. In many ways, this is a consequence catastrophic self-confidence The movement was started by Dr. Nathaniel Brandon in the 1960s. Dr. Brandon was also a mentor to my instructor / mentor, Joe Lewis. But it’s all a different story.

Stop reading until you have answered these questions.

1. How do we teach children self-discipline?

2. What is the first lesson of the discipline?

Watch this video first and then join me below to get answers.


The main reason why parents enroll their children in martial arts is improve your self-discipline. But we all know that, most of us are the most glaring problem with self-discipline is missing. The first discipline is that the child MUST come to class for any period agreed.

You have to set these expectations. You can’t rely on your parents to do it.

How to set expectations with martial arts students and parents

I always recommend a two-class trial program for $ 20, which includes a t-shirt and gi-pants. When you enroll a student in an exam class, don’t forget to mention that you would like anyone who will be involved in the decision to start school will be present see class. Make it clear on your website and to register for trial programs.

You will present the writing options after the first hour. This eliminates the objection “We want to think about it”. If they return to second grade, they are most likely going to board.

Right after signing the papers, your job is to set expectations. It will sound like you are teaching a child, but you are actually teaching a family.

“Joey, do you want to learn martial arts with us?”

“Yes sir.”

“Great. That’s very important for you to understand. Your mom enrolled you in our school for the next six months. Be sure to thank her for that. This is called gratitude and you will always show gratitude when someone does something for you. That is gratitude. Now let’s talk about self-discipline. Self-discipline is when you are mentally strong instead of being weak. When you get up in the morning, you will make the bed, whether you like it or not. When Mom asks you for something, you will do it whether you like it or not. The more you practice what we teach, the stronger your self-discipline. Your lessons take place here on Monday and Wednesday at 5 p.m. That means get ready for class at Monday and Wednesday at 4:30 p.m. It doesn’t matter if you are having fun playing with a friend, you will use your self-discipline to stop and prepare for class. On days when you don’t have a class, our best students still practice 15-20 minutes a day. With self-discipline, you can be one of the best students in our entire school. We even have videos on our site to help you practice. So, are we clear on that? What is gratitude? “

Help him answer by not being responsible for him. “Okay, what’s self-discipline?”

You have just “laid the law” for the family with clarity and respect. You have provided your parents with a perfect fall protection. However, you still have to teach really good lessons that focus on the requirements of the students rather than the requirements of an outdated, clumsy style like me in the video.

By the way, you noticed I didn’t tell Joey

was he “amazing” or that he did a “good job”?

My job as a martial arts instructor is to be an authoritative people leader. That’s my role. I praise it when it is justified, not to reassure children’s “self-esteem.”

Check out EmpowerKickboxing.com for an example curriculum

David Berry

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